My Digital Marketing Blog
Written by an experienced Digital Marketer. Here you can see my latest blog posts on PPC, SEO and more.
A word from the Author
I’m Jonny, welcome to my blog. Since 2025, I have been creating guides to help those who are new to PPC, SEO and Digital Marketing general, and who need a helping hand understanding what it’s all about.
I use my 7+ years of experience working in performance marketing to help as many businesses as possible get the most out of their ads, as I understand how daunting it can be for beginners. Here, you will find guides, tips and tricks, as well as insights from my experience working in digital marketing.
If you have any questions, please contact jonny@jonnyswiftppc.com
What Is PPC Management?
Struggling with Google Ads? Here’s what PPC management involves and why it can make or break your results.
What Is a Good CTR for Google Ads?
I've managed Google Ads accounts for years. Here's what a good CTR looks like, why it matters and how to improve yours.
How Much Does PPC Management Cost​ in 2026?
Honest breakdown of PPC management costs from a UK PPC freelancer. Clear pricing, real advice and no agency fluff.
How to Control Brand Bidding in Google Ads
Learn how one simple strategy saved me thousands on Google Ads brand bidding – and how it can work for you too!
How to Target B2B on Google Ads
Learn from a Google Ads expert on the best strategies to effectively target B2B businesses on Google Ads and boost your leads and sales.