Young man with light brown hair and a beard, smiling, wearing a cream-colored sweatshirt.

PPC for Lead Generation

Want more leads from your Google or Microsoft Ads?

I’m Jonny, a freelance PPC consultant with 7 years of experience in performance marketing.

Whether you’re looking for more calls, form submissions or booked enquiries, I’ll build campaigns that actually convert and track every lead that comes in.

Built for Leads, Not Vanity Metrics

I don’t care about impressions or CTRs unless they turn into real results.

My lead-gen PPC campaigns are built around:

  • Smart keyword targeting (with buyer intent)

  • Clear, action-driven ad copy

  • Tight location and audience targeting

  • Landing pages that convert

  • Full conversion tracking (calls, forms, chats, whatever matters)

  • Regular optimisation to cut waste and double down on what’s working

Why Lead Gen PPC?

Most PPC campaigns fail because they’re not built with conversion in mind. I make sure:

  • You’re attracting the right kind of traffic

  • Visitors land on pages that match their intent

  • Leads are being tracked properly (and not missed)

  • You’re only paying for what brings results

Results I’ve Delivered

  • 💰

    Managed £200k+/month Ads budget at instantprint

  • 🚀

    Doubled ROAS for a B2B brand in under 3 months

  • ✂️

    Cut CPA by 30% for a national retailer

  • 📈

    Scaled lead gen for a service business from 12 to 40+ enquiries/month

Logo for Intelligent Payroll featuring a pink and purple gradient circular icon with a stylized 'i', and the words 'Intelligent Payroll' in bold pink and purple text.

Trusted by Businesses Across the UK

Logo reading 'Devoted Films' in black handwritten font on a white background.
Logo of instantprint with the word 'instantprint' in white letters on black background, featuring a pink dot at the end.
The word 'ROWAN' in large capital letters with a smaller 'EST 1976' underneath.

Why Work With Me

🎯 Focused on Results

I don’t just drive clicks. I optimise for real conversions like leads and sales.

👨‍💻 Freelancer, Not an Agency

You work directly with me. No account managers, no miscommunication.

📈 Big Results at Any Budget

I’ve worked on ads accounts from £2000 to £200,000/month. It’s all about how you use it.

📊 Transparent Tracking

You’ll know exactly what’s working with full conversion tracking and simple reporting.

⚙️ Fast Changes, No Red Tape

I make quick, proactive changes without layers of sign-off.

💬 Clear, Honest Communication

No jargon, no BS. Just straightforward feedback and strategy.

⭐⭐⭐⭐⭐

Very easy company to work with. I've used several times on a number of projects and always found the team there to be transparent and hard working.

Dan Robinson, Simple Marketing Studio

⭐⭐⭐⭐⭐

Jonny was brilliant from start to finish. He gave us clear, honest guidance and helped streamline our PPC ads. We’ve saved money on irrelevant clicks and can now focus our budget where it really matters.

Richard Jackson, Devoted Films

Ready to Get Better Results From Your PPC?

Whether you're looking to lower costs, increase conversions or get a second opinion on your PPC, I can help.

It's free to reach out. I’ll reply personally and let you know what I’d recommend for your business.

I’ll never share your info with anyone.